PREMIER PREK-5 SCHOOL SAFETY ASSEMBLY

Meet BOOWAJOE®

The Cool, Cool Baby Elephant

Your friendly guide to the BOOWAJOE® School Safety & Preparedness Program™ for grades PreK–5. Through engaging stories, memorable songs, interactive activities, and real-world lessons, BOOWAJOE® helps children become aware, prepared, confident, and responsible citizens both in school and throughout their communities.

BOOWAJOE® Always Be Cool — School Safety & Preparedness Program badge. Aware, Prepared, Confident.

More Than a Name. A Way of Life.

BOOWAJOE® blue elephant mascot character

BOOWAJOE® means to honor and hold in high regard.

It is a reminder that every child has value, every life matters, and every person deserves to be treated with dignity, respect, and kindness.

At the BOOWAJOE® School Safety & Preparedness Program™, we teach children that being 'cool' isn't about popularity, appearance, or fitting in. Being cool means honoring yourself, respecting others, and making smart choices that help keep everyone safe.

BOOWAJOE® teaches children to hold in high regard:

  • YourselfRespect your body, your mind, and your future. Make choices that keep you safe, healthy, and prepared.
  • Your FamilyListen to parents, guardians, and trusted adults who help guide and protect you.
  • Your FriendsBe a good friend. Include others. Stand against bullying and treat everyone with kindness.
  • Your SchoolRespect your teachers, classmates, and learning environment.
  • Your CommunityHelp make your neighborhood a safer and stronger place for everyone.
  • Your FuturePrepare today so you can succeed tomorrow. Knowledge, preparation, responsibility, and good character help build a brighter future.
Read Our Story →

Always Be Cool™

The foundational principles of our elementary school safety assembly empower students to take active roles in their own well-being.

A

Always Think Safety

Always think safety when riding transit, buses, bicycles, scooters, and crossing streets. A core tenet of kids safety education.

B

Be Respectful

Be kind, respectful, and a good friend. We integrate character building directly into our school safety program.

C

Caution Around Strangers

Know your trusted adults and stay aware of your surroundings. Essential training for kids PreK-5.

The coolest kids are not the loudest. The coolest kids are prepared.

Book BOOWAJOE® For Your School Today